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Channel: Joe Spake, Author at RealtyBizNews: Real Estate Marketing & Beyond
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Building Business Via Integrated Photo Blogging

Professionals can spend hours producing brilliant blog posts, but for building their brand and reputation as market experts, many times a picture actually is worth 1000 words.  It doesn't take an...

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Real Estate's Underutilized Shadow Markets

Have you read in real estate news about the so called shadow market? This is the market segment normally defined as the homes where the owners have defaulted, but the bank has not yet completed the...

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Filling Your "Sales Funnel" With Social Engagment

Real estate agents have traditionally added prospects to their sales funnels through print advertising, direct mail, cold calling, and even door knocking.  More recently some have relied on the...

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Underwater Home Owners Lose Mobility

The Miami Herald reports that many of the  unemployed are finding it impossible to sell their houses in order to take jobs elsewhere. Professionals who bought their homes during the housing boom, or...

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Overvalued - Undervalued and the matter of Emotions

I don't usually put much stock in the pundits' pronouncements and predictions about local housing values and market conditions,  but we humans seem pretty comfortable with little formulas and...

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Foreclosure Purchases Not Easy for Most Buyers

Nearly all the home buyers I work with ask me about foreclosures.  With over a million homes foreclosed in 2010, and the news reports of decreasing values and the deals to be made on foreclosed...

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Are All Those People Really Your Friends?

With Social Media: Share your life with the masses Throughout history, from pre-language communications to the new social media, connection has been the catalyst for cultural evolution.  Connection is...

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The Home Investment Dichotomy

American families may not think homes are good investments….. We have been hammered with news stories over the past couple of years about the part of the American Dream that has to do with home...

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Questions You Should Ask That Prospective Realtor

We real estate agents LOVE referrals, and a lot of my business comes from referrals from past clients, and friends who know how I do business.  Usually, by the time those people come to me, there is...

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